Christina Gonzalez is from Los Angeles and started working with the Vertical team in February of 2019. Christina focuses on brand strategy, packaging, labelling, social media, website, or anything relating to brand aesthetics. While not an avid cannabis user herself, she is well versed in the subject, as her partner is a cannabis enthusiast and brand founder. Christina was brought on to the Dab Daddy team to help market and develop the brand. From a business standpoint Christina has found it interesting that cannabis is moving away from a taboo nature, and into a very welcomed part of culture and economics. Having a creative background, Christina enjoys continuing to help develop, and market brands.