This years 4/20 was a bit of a special one for Vertical brand Dab Daddy.
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making the best of the still problematic pandemic, the Dab Daddy team was able to pull off an incredible 4/20 takeover event this year at one of LA's premier dispensaries. The event itself happened on 4/19, but that didn't stop cannabis enthusiasts and people from all walks of life from engaging with the takeover.
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lasting all day (literally from open at 6:00Am till midnight) the event had an elegant, yet engaging display of all dab daddy products. for dab daddy customers there was coffee served in the morning and ice cream in the afternoon as the beautiful californian sunshine warmed up the day. The dj brought a block party feel and there was of course a green carpet entrance into the dispensary itself. the overall experience was high energy and positive vibes.
THE TAKeover BROUGHT OUT AN ENERGY IN THE COMMUNITY THAT HAS BEEN MISSING FOR SOME TIME.
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